NeuroFood for Thought – Articles for this week

Check out the following articles in relation to this week’s post, Neuroscience – will you be an early adopter?

Relevance of Neuroscience to the Business Environment by Srinivasan Pillay

  • This link will take you to a very readable chapter from his book, Your Brain and Business, The Neuroscience of Great Leaders

Emerging industries – Neuroeconomics

  • This link will take you to a study that further explores the overlap between Neuroscience and Economics in understanding human decision making and behaviour

The Surprising Truth about what Motivates Us by Dan Pink

  • This link opens YouTube to view an animation about human motivation narrated by Dan Pink